Lifestyle, fitness & marriage. Her largest and most established platform.
Nala Ray
A creator known for her transformation story — walking away from a lucrative former career to rebuild her life and platform in public. Today she shares fitness, marriage, and lifestyle with a combined audience of roughly 3.1M across Instagram, TikTok, Facebook, and YouTube.
The Platforms
Wellness, fitness & real marriage. Short-form personal content with strong viral potential.
Family & lifestyle. Reaches an older, highly engaged audience.
Weekly long-form podcast — storytelling, guest interviews, and real conversation.
A single, deeply engaged audience spanning Instagram, TikTok, Facebook, and a weekly YouTube podcast — built on trust, not borrowed attention.
Who Follows Her
A Community That Trusts Her
A loyal audience drawn to her transformation story. These are high-intent, highly engaged followers who respond to authentic personal content — not passive scrolling.
Young, Engaged
Her core audience skews young and active across platforms, with a strong 8.5% average engagement rate — well above typical creator benchmarks at this scale.
High Purchase Intent
Creator-endorsed products land with this audience. They respond strongly to authentic recommendations, promo codes, and link-in-bio drops — making her a natural fit for wellness, fitness, and lifestyle brands.
Lifestyle, Fitness & Marriage
Based in Nashville, TN. Her content sits at the intersection of fitness, marriage, and lifestyle — a clearly defined niche that brands can speak to with precision.
Content Pillars
Transformation Story
Her story — walking away from a lucrative former career to rebuild in public — drives her most resonant content. Authentic, raw, and deeply personal.
Marriage & Relationships
Married in 2024. Couple content consistently resonates with her audience — a growing segment of her platform.
Fitness & Wellness
Under the Fitness Nala brand (@fitness_nala). Workout Reels and wellness routines — all with her signature authenticity.
The Nala Ray Show
Weekly YouTube podcast launched in 2026. Long-form storytelling and guest interviews — a growing platform for premium sponsorships.
Trusted Voice
A trusted, recognizable voice with real cultural reach. Speaks at events on identity, resilience, and personal growth.
Women's Identity
Self-worth and identity content rooted in her own story. Uniquely credible — she lived it, and tells it firsthand.
Beyond Social
Nala shares her transformation story in live, on-stage settings at conferences and events — speaking directly to engaged, in-person audiences.
Speaking appearances sharing her transformation story — building her position as a recognizable voice across podcasts and media.
A weekly long-form show — storytelling, guest interviews, and real conversation. A growing platform for premium podcast sponsorships and episode partnerships.
Partnership Rates
All rates are starting points. Custom packages available for multi-platform activations, monthly retainers, and exclusive category deals.
Single dedicated feed post with full brand integration. Includes caption, story set, and link-in-bio window. 2M audience.
Full TikTok video with brand integration. Her story-driven content reaches a highly engaged audience with strong viral potential.
3–5 stories with swipe-up link. Ideal for time-sensitive launches, promo codes, and product drops.
Host-read ad within a weekly episode. A highly trusted placement — her personal endorsement carries real authority.
Full episode or segment sponsorship including pre-roll, mid-roll, and post-roll mentions plus visual branding on YouTube.
Available for conferences, brand events, panels, and keynotes. Nala speaks on fitness, marriage, resilience, and personal growth.
Ready to reach
her audience?
We respond to all brand inquiries within 24 hours. Tell us your brand, category, and campaign goals — and we'll send a custom proposal.